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Marketing & Communications Track [clear filter]
Saturday, February 23
 

13:30 GMT+07

#104: Advance the PMI Brand: PMI 50th Anniversary Celebrations
In 2019, PMI will celebrate 50 years of advancing the profession. Join this session to learn how you can participate in a year of activities to mark this important milestone, engage your chapter members and promote your chapter brand. We’ll also give you an update on how the PMI brand is evolving to provide a more customer-centric brand experience.

Speakers
avatar for Ryan Brooks

Ryan Brooks

Brand Specialist, PMI
A Brand Specialist with PMI, Ryan’s focus is on developing global brand communications and a strategic vision for success. His passion for brand development has helped legacy brands transform into forward-looking, relevant brands that effectively reach and connect with their target... Read More →
avatar for Cheng Chee Tay

Cheng Chee Tay

Marketing Specialist - Asia Pacific, PMI
Cheng Chee Tay is the Marketing Specialist for Asia Pacific and Japan region. Her roles and responsibilities includes educating the Asia Pacific chapters across the region on PMI-supplied marketing resources and assisting the chapters in building innovative self-sustaining marketing... Read More →


Saturday February 23, 2019 13:30 - 14:45 GMT+07

15:15 GMT+07

#106: Developing a Social Media Strategy for Your Chapter
This session is for chapter volunteers who want to develop a social media strategy for membership growth and positive brand awareness on social media platforms. The session will consist of case studies from four PMI chapters. Each chapter will share how they have used social media to strengthen its professional online identity, build awareness for chapter and regional events and build an online audience of current and potential members.

Moderators
avatar for Ryan Brooks

Ryan Brooks

Brand Specialist, PMI
A Brand Specialist with PMI, Ryan’s focus is on developing global brand communications and a strategic vision for success. His passion for brand development has helped legacy brands transform into forward-looking, relevant brands that effectively reach and connect with their target... Read More →
avatar for Cheng Chee Tay

Cheng Chee Tay

Marketing Specialist - Asia Pacific, PMI
Cheng Chee Tay is the Marketing Specialist for Asia Pacific and Japan region. Her roles and responsibilities includes educating the Asia Pacific chapters across the region on PMI-supplied marketing resources and assisting the chapters in building innovative self-sustaining marketing... Read More →

Speakers
avatar for Khulan Batkhuyag

Khulan Batkhuyag

Marketing VP, PMI Mongolia Chapter
Ms. Khulan Batkhuyag is a certified marketing and sales executive with strong IT and project management background. Ms. Khulan runs a full-service marketing agency representing Mongolia’s top B2B, B2C clients from industries such as construction, urban development, fintech, health... Read More →
avatar for Syed Nazir Razik, PMI-ACP

Syed Nazir Razik, PMI-ACP

Technical Activities VP, PMI Chennai Chapter
I am volunteer at PMI Chennai for the last 10 years I currently serve as VP – Technology for PMI Chennai. I am PMI Chennai’s lead mentor for Agile trainings for the last 4 years. I evangelize servant leadership. I have been a hands-on social media strategist for a lot of online... Read More →
avatar for Monika Muddamshetty, PMP, PMI-ACP

Monika Muddamshetty, PMP, PMI-ACP

Director - Academy and Social Media, PMI Pearl City, Hyderabad Chapter
Monika Muddamshetty is a Program Manager at International Gaming Technology (IGT), who works with global clients and teams on lottery related delivery and support. She has 12+years of experience on projects and programs in the Service industry.Along with lead managing teams for successful... Read More →
avatar for Nehru Nagappan, PMP

Nehru Nagappan, PMP

Membership Director, PMI Malaysia Chapter
Nehru started out his career as a systems engineer supporting a well-known relational database for the Asia-Pacific region, and rose to the position to manage several key national ICT projects, such as Belanjawan (National Budget system) for Ministry of Finance [RM8 million], Malaysian... Read More →


Saturday February 23, 2019 15:15 - 16:30 GMT+07